The Benchmark Blog

Oct 27th How to Write a Great Tagline in 10 Steps

    How to Write a Great Tagline in 10 Steps What is a tagline, slogan, motto, or strapline (if you're British)? They're all one in the same. A short and simple catchphrase that represents your product or company and communicates the key benefit you want consumers to associate with your brand. If written correctly, an effective tagline ... Read More »

Aug 18th WWW vs Non WWW: Which is Right from SEO Perspective

    WWW vs Non WWW: Which is Right from SEO Perspective We are all aware that some domain names start with www and some that don’t. And, most people wonder what the difference between both is because very few know. If you have ever found yourself questioning what’s the difference between www and non-www websites and which one is ... Read More »